Business Intelligence

Power BI vs Querri: Which Is Better for Non-Technical Business Users?

When your data tool feels like it needs its own IT team… it's time for a rethink. Power BI is powerful — but power often comes with complexity. For most business users, the problem isn't having enough data. It's that every question requires a dashboard, a DAX formula, or a data analyst. Querri takes the opposite approach: it lets anyone — not just data pros — ask questions of their data in plain English, get instant insights, and share visual dashboards.

NC
Neelam Chakrabarty
November 6, 2025
10 min read
Updated November 6, 2025
Power BI vs Querri: Which Is Better for Non-Technical Business Users?

Power BI vs Querri: Which Is Better for Non-Technical Business Users?

When your data tool feels like it needs its own IT team… it's time for a rethink.

Power BI is powerful — but power often comes with complexity.

For most business users, the problem isn't having enough data. It's that every question requires a dashboard, a DAX formula, or a data analyst.

Querri takes the opposite approach: it lets anyone — not just data pros — ask questions of their data in plain English, get instant insights, and share visual dashboards. No SQL, no setup, no steep learning curve.


Why so many business users struggle with Power BI

Power BI is one of the world's leading business intelligence (BI) tools — but it was designed for data specialists first, business users second.

Here's what that looks like in practice:

  • You need IT or analyst support for data prep and model creation.
  • Building a dashboard can take hours of DAX formulas or Power Query steps.
  • A small dataset is easy; a growing one becomes hard to manage.

According to Forrester's 2024 Analytics Landscape, "less than 35% of employees in organizations using traditional BI tools engage with analytics regularly."

The reason? Complexity.

Querri removes that barrier by using natural language querying (NLQ) — simply type your question the way you'd ask a colleague:

"Show me monthly revenue trends and top-performing regions."

and Querri builds a clean, interactive chart instantly.


What makes Querri different from Power BI?

Feature Power BI Querri
Setup time Hours – Days Minutes – Zero
Technical knowledge required DAX, Power Query None – Natural Language
Data preparation Manual Automated
Dashboard creation Drag-and-drop with modeling Drag-and-Drop
Integrations Enterprise (SQL Server, Azure) Flexible (CSV, Google Drive, Quickbooks)
Accessibility Best for analysts Best for business users
Pricing transparency Tiered enterprise licensing Simple per-user plans
Automation Requires data teams, templated models and IT support Self-serve and plug-and-play

A 2025 McKinsey study on data-driven decision-making found that organizations with easy-to-use analytics tools democratize insight generation 2.5× faster.

That's exactly what Querri enables — analytics that work at the speed of thought, not the pace of IT.


Do you need technical skills to use Power BI?

If you've ever built a measure in Power BI, you know: it's not easy.

DAX formulas can look like algebra, data relationships must be modeled carefully, and small errors ripple across dashboards.

Querri eliminates all of that.

  • No DAX, no joins, no transformations.
  • Just upload your file or connect your source.
  • Then ask:
  • "Compare sales vs targets for Q2," or "What's the profit margin trend by region?"

You get clear visuals, dynamic filters, and contextual summaries in seconds.

A Gartner 2024 report on Self-Service BI observed that "natural-language interfaces reduce onboarding time by up to 60% and increase active analytics usage among business users."

Querri is what that looks like in action.


How secure is Querri compared to Power BI?

Security is critical — and Querri is enterprise-ready.

While Power BI depends heavily on Microsoft 365 infrastructure, Querri offers modern, cloud-native controls built for privacy from the start:

  • SOC 2 Type II certified with continuous monitoring.
  • Tenant isolation ensures each customer's data environment is private.
  • Least-privilege access controls visibility by user or team.
  • No AI model training on your data — ever.

According to a Harvard Business Review analysis on data trust (2023), "clarity and transparency in data handling are what sustain adoption of AI in business analytics."

Querri embodies that clarity by design.


Real-world example: From dashboards to decisions

Before Querri:

Maria, an operations director at a regional manufacturing firm, had 14 Power BI dashboards managed by IT.

To answer one question - "Why did plant C's efficiency drop in March?" - she had to file a ticket, wait 48 hours, and manually download a report.

After switching to Querri:

She typed the question directly:

"Show me production efficiency by plant for Q1 and highlight underperformers."

Querri created a bar chart instantly. She spotted a raw-material shortage correlation and resolved it within a day.

Time saved: 3 days.

Decision clarity: instant.


How Querri accelerates insight generation

Traditional BI follows the old pattern: build → publish → analyze.

Querri flips it to ask → see → act.

Every team — finance, marketing, operations — can analyze trends without analysts.

  • Finance asks: "What's our Q3 expense-to-revenue ratio?"
  • Marketing asks: "Which channels have the best ROI?"
  • Operations asks: "Which locations are overstaffed vs understaffed?"

According to McKinsey's 2025 Data Driven Enterprise report, organizations that enable "decision autonomy" — where employees self-serve insights — see up to 19% higher profitability than those with centralized analytics bottlenecks.

Querri brings that autonomy to every business user.


When does Power BI still make sense?

Power BI remains an excellent fit if you:

  • Need deep modeling or enterprise-grade IT integrations.
  • Already have dedicated analysts maintaining your reports.
  • Operate in a Microsoft-centric ecosystem.

But if your goal is speed, simplicity, and self-service, Querri delivers results in minutes — not days.


Summary: Power BI vs Querri

Quick insights without setup Querri
Heavy data modeling & ETL Power BI
No-code, natural language experience Querri
Enterprise IT integration Power BI
Small business or non-technical team Querri
Deep customization via DAX Power BI
Data privacy & SOC 2 certification Querri

TL;DR — The future of BI is conversation-driven

Power BI built the foundation for business intelligence.

Querri builds on it — with simplicity, speed, and AI.

If you're a business user tired of dashboards, DAX, and data delays, Querri gives you the freedom to ask, explore, and decide — in your own words.

👉 Try Querri Free for 7 Days — no formulas, no friction, just clarity.


FAQs

Can Querri replace Power BI entirely?

For teams focused on data exploration and quick insights, yes. Power BI still excels in heavy data modeling.

Does Querri support large datasets?

Yes — up to 200 million rows with 5 GB uploads with data connectors such as Google Drive, One Drive, Dropbox, Quickbooks and more

Do I need technical setup?

None. Connect your file or drive — you're ready to ask questions.

Is Querri secure?

Yes — SOC 2 Type II certified with full tenant isolation and 24/7 monitoring.


📚 References

Tags

#Power BI #Business Intelligence #Data Analytics #Self-Service Analytics #Non-Technical Users #Business Users #Data Visualization #Natural Language Analytics

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