Skip to content

Meta Ads + Querri

Meta Ads spend, next to the revenue and margin it buys

Querri reads your Meta campaigns, ad sets and ads with their daily spend and results, and puts that spend beside revenue, new customers and contribution margin from the rest of your business.

Querri only reads from Meta Ads and never changes your records. SOC 2 Type II, HIPAA and ISO 27001:2022 certified, and your data is never used to train a model.

What you can answer

Questions teams ask about their Meta Ads data

What's our MER and blended CAC this month?

Meta reports spend, and Shopify holds revenue and new customers, so the ratio usually lives in a spreadsheet someone updates by hand. With Shopify connected too, Querri divides total revenue by total ad spend and spend by new customers, and tracks both as KPIs every week.

KPIs

Which campaigns and creatives are getting results, as Meta reports them?

Comparing ads across campaigns and weeks in Ads Manager means a lot of switching views. Querri ranks campaigns, ad sets and ads by spend and Meta's reported results over any period, and keeps the comparison on a dashboard for the next creative review.

Dashboards

Are we spending to promote products that barely make money?

Ad spend and product margin rarely sit in the same report. Name your campaigns by product line or state how they map in Facts & rules, and Querri sets spend against contribution margin by product, so the ad budget follows the products that earn it.

Querri for eCommerce

What comes over

What Querri reads from Meta Ads

Querri copies this data into your Library on a schedule, next to every other system you connect, so one question can draw on all of it.

  • Campaigns
  • Ad sets
  • Ads
  • Daily performance

Refreshed on your schedule

Each sync reloads the data you picked, daily, weekly or monthly, or whenever you run it by hand.

Read only

Querri reads from Meta Ads and never creates, edits or deletes anything there. Every answer runs on Querri's own copy.

Who sees what

Querri's own sharing and row-level access decide who sees which rows, in chat, dashboards, Claude, ChatGPT and the API.

How to connect

Connect Meta Ads to Querri

  1. 1

    Ask the Connector Agent

    Say "connect Meta Ads" or pick it from the connector catalog.

  2. 2

    Sign in or add your credentials

    Ask the Connector Agent for Meta Ads, sign in with Facebook and choose the ad account Querri should read.

  3. 3

    Choose what to bring in

    Pick the data you want and how often it refreshes, then approve the first load.

  4. 4

    Ask your first question

    The data lands in your Library, ready for chat, dashboards and scheduled reports.

FAQ

Meta Ads and Querri: common questions

How do I connect Meta Ads to Querri?

Ask the Connector Agent to connect Meta Ads, sign in with Facebook and choose the ad account to read. Then pick a refresh schedule and approve the first load.

What Meta Ads data comes into Querri?

Campaigns, ad sets and ads, with their daily spend and results as Meta reports them. That's enough to compare spend and results over time and set them against revenue and margin from your other systems.

How often does Meta Ads data refresh?

On your schedule: daily, weekly or monthly, plus any sync you run by hand. Each sync reloads your Meta Ads data in full, and your questions are answered from the stored copy in your Library.

Does Querri tell me which ad caused a sale?

No. Querri doesn't do ad attribution or pixel tracking. It uses spend and results as Meta reports them and sets that spend beside revenue, new customers and margin from your store and books, which gives you MER, blended CAC and spend against contribution.

Does Querri change anything in Meta Ads?

No. Querri only reads from Meta Ads. It never creates, edits or deletes records there, and every answer runs on Querri's own copy of the data.

Is my Meta Ads data secure in Querri?

Yes. Querri is SOC 2 Type II, HIPAA and ISO 27001:2022 certified, credentials are stored encrypted, and your data is never used to train a model.

Ask your Meta Ads data a question today

Connect Meta Ads, add the rest of your systems, and get answers your whole team can check.